The Assessment Channel Marketer in RM Assessment is responsible for developing and executing Marketing Plans that drive engagement and growth through our sector channels in support of Go to Market Strategies. The Channel Marketer will work closely with Sector Heads and Business Development Managers to understand the Sector needs and Go To Market Strategy. This role demands an experienced marketer with a proven track record in developing and delivering innovative and effective marketing campaigns that deliver demonstrable engagement with target markets and promote the RM Assessment brand identity.
This individual will report to the Senior Marketing Manager as part of a Marketing team of 4-5 supporting all of RM Assessment’s Marketing needs. They will look to the Senior Marketing Manager for day to day support and guidance in performing their role and for coaching in their professional development as a Marketer. They will work with the Senior Marketing Manager and other Marketers across the team to ensure that they have the resources, processes and wider business support in place to perform their job and deliver to targeted outcomes.
At RM we provide technology and resources to the education sector, supporting schools, teachers and learners, with one goal, to improve education outcomes worldwide. What we do helps all levels of the industry, from preschool to higher education and professional qualification, our customers include schools, examination boards, central governments and other professional institutions. We have a clear purpose to enrich the lives of learners worldwide.
To better reflect the society that we serve, we’re committed to building a diverse workforce and creating an inclusive and welcoming environment for all. To achieve this, we create teams of talented people from different backgrounds and experiences and strive to be a business where our people can bring their whole selves to work.
Develop and Implement Sector Marketing Plans:
Campaign Development and Execution:
Performance Analysis and Reporting:
Market Research and Competitor Analysis:
What’s in it for you?
At RM we recently introduced My Work Blend @RM which provides office-based colleagues with multi location and hybrid working options to suit them. As well as your office base, you can spend a proportion of your time working at other locations that suit your role and your life, including home, other offices, customer sites, distribution centres or on the move. We encourage you to discuss arrangements for this role with your potential line manager during the recruitment process. We expect how we make best use of hybrid working may continue to adapt as we adjust to our new ways of working.
RM is committed to safeguarding and promoting the welfare of children and expects all permanent and temporary staff to share this commitment. This role is exempt from the Rehabilitation of Offenders Act 1974 and all successful candidates will be subject to Disclosure and Barring Service (DBS) checks along with other relevant employment checks.
At RM we are committed to making the recruitment process as inclusive as possible for everyone. Should you require additional support with your application or through the interview process, please contact us at email@example.com.
As well as a competitive salary and our core benefits package which includes private medical healthcare, life assurance and a Group Personal Pension Plan with higher contribution levels available, some roles are also eligible for a performance-related bonus.
There are lots of voluntary benefits too. You could buy additional annual leave, join our dental plan, sign for a health assessment, or take part in our cycle to work scheme. You could even earn yourself an extra bonus for successfully recommending a friend or family member for a position within RM.